hero image

prestige can be gained,luxury can be purchased,

prestige can be gained,
luxury can be purchased,

prestige can be gained,
luxury can be purchased,

refinement is sensed.

We don't teach luxury. We help brands see it through a different lens. 

We don't teach luxury. We help brands see it through a different lens. 

masstige services

Our

Methodologies™

prestige can be acquired, refinement is sensed.

services image
services image

Luxury Experience Assessment™ (mystery shopping) + Client Memory Index™ Analysis & Report

An independent three-visit assessment programme designed to evaluate the complete luxury customer experience.

services image
services image

Luxury Experience Assessment™ (mystery shopping) + Client Memory Index™ Analysis & Report

An independent three-visit assessment programme designed to evaluate the complete luxury customer experience.

services image
services image

mystery shopping + Client Memory Index™ Analysis & Report

An independent three-visit assessment programme designed to evaluate the complete luxury customer experience.

services image
services image

Client Memory Index™ Transformation Program

a tailored development program built on a detailed Client Memory Index™ Report, designed to transform mystery shopping findings into lasting customer impact.

services image
services image

Client Memory Index™ Transformation Program

a tailored development program built on a detailed Client Memory Index™ Report, designed to transform mystery shopping findings into lasting customer impact.

services image
services image

Brand Guardian Assessment™

An independent brand protection methodology that evaluates how consistently employees represent and protect your brand standards through real customer interactions.

services image
services image

Brand Guardian Assessment™

An independent brand protection methodology that evaluates how consistently employees represent and protect your brand standards through real customer interactions.

services image
services image

Luxury Judgment™

Scenario-based decision workshops designed to strengthen professional judgement in luxury retail and hospitality.

services image
services image

Luxury Judgment™

Scenario-based decision workshops designed to strengthen professional judgement in luxury retail and hospitality.

About Us

Projects Launced

10+

10+

Years Of Experience

1+

1+

Happy Clients

1+

1+

Projects Launced

10+

10+

Years Of Experience

1+

1+

Happy Clients

1+

1+

Projects Launced

10+

10+

Years Of Experience

1+

1+

Happy Clients

1+

1+

dot pattern

The Founder

zeki dagasan

                         with more than a decade spent within the world of watchmaking and premium retail, he has held management roles for some of the industry's most respected  brands including Richard Mille and Patek Philippe.  

today, he helps refined brands elevate  customer experience, strengthen commercial performance  and build lasting value.  

with more than a decade spent within the world of watchmaking and premium retail, he has held management roles for some of the industry's most respected  brands including Richard Mille and Patek Philippe.  

with more than a decade spent within the world of watchmaking and premium retail, he has held management roles for some of the industry's most respected  brands including Richard Mille and Patek Philippe.  

today, he helps refined brands elevate  customer experience, strengthen commercial performance  and build lasting value.  

bg-pattern

academic development

Bocconi University - Management of Fashion and Luxury Companies

Bocconi University - Management of Fashion and Luxury Companies

Yale University - The Psychology of Negotiation: How to Find Elegant Trades

Yale University - The Psychology of Negotiation: How to Find Elegant Trades

EDHEC Business School - The Psychology of Emotions: Introduction to Embodied Cognition

EDHEC Business School - The Psychology of Emotions: Introduction to Embodied Cognition

University of Cambridge - Mastering Luxury Hospitality: Fundamentals to Leadership

University of Cambridge - Mastering Luxury Hospitality: Fundamentals to Leadership

let’s talk

contact for the next step

bg-image
do not hesitate to say hi

let’s talk

contact for the next step

bg-image
do not hesitate to say hi

let’s talk

contact for the next step

bg-image